Women make 85 percent of all consumer purchases and 91 percent of them don't feel like marketers get them. We want to be part of the solution. We are "female experts" with years of experience engaging women with authenticity and respect.
We work with clients who want to reach their female fan base. We also work with clients who are women and need help strategizing events and experiences to promote their brand.
Our teams are 100 percent women. We need more women in leadership positions. Currently, 11 percent of creative directors are women. 14.6 percent are executive officers, 8.1 percent are top earners, and 4.6 percent are Fortune 500 CEOs. And yet, women are 50.8 percent of the U.S. population. We want to be part of the solution.
One of the greatest contributing factors for this inequity, is dated workplace cultures. Talented women are leaving the workforce. Women value flexibility over title and compensation. L13 operates out of remote offices and with flex-time hours to make it easier for women to do all of the things they need and want to do!
Our mentoring initiative is more than a program, it's an integral part of our business model. 2/3 of Americans believe it's important for women starting their careers to have women in leadership positions as role models. Yet, only 63% of women have had a formal mentor.
We mentor women starting their careers. We mentor women already established in their careers. We're building a network of support for wherever women are on their career path.